Conventional cleaners dirty the planet.
We don't do laundry in a vacuum. What goes down the drain and in the trash matters. Plastic jugs pollute landfills. "Eco-friendly" pods and sheets made of plastics fill waterways. Over 700 million plastic jugs and 2 billion plastic pods and sheets hit U.S. landfills and waterways every year. We decided there had to be a better way.
We work hard to keep our ingredients clean. And we don’t stop with trying. We put them to the test. So we experimented with our detergent—not on clothes—on cat grass. The results are shocking, and we’re proud of the difference.